This simple question
haunts many aspiring authors and writers. Why should I self-publish and
why should I pay to get it published? My book is great and any
publisher will publish it and pay me handsome royalties. Typical
newbie author's dream. Those royalty payments and fabulous six-figure advances
would be great to buy a new Mercedes or BMW, is it not? Will I have time
to attend all those TV interviews, and book signing tours? The dreams
are endless.
At the beginning of
every writing career, all authors strongly believe that it's an easy
matter to get their manuscripts accepted by big publishers. After all,
every writer believes his or her writing is simply superb and every
reader on earth would love to read it. Sadly, the reality is
just the opposite. Consider the following facts of the publishing
industry.
An aspiring author can
spend months or maybe years just to get a fancy rejection letter from a
reputed publishing house or agent. Most of the time, one does not even
get a rejection letter. Therefore, you do not know whether to wait or
contact someone else. Top publishing houses
and agents do not look at new authors. More than 99% of all submissions
are rejected for myriads of reasons. Even established authors cannot
guarantee that their previous publisher will accept their next
manuscript. Even if a manuscript
gets accepted it will take at least 6 to 12 months to see daylight
with a strong possibility of it getting rejected or postponed at the
last minute because the chief editor did not like something about it.
Each literary agent has
different and often complicated submission & rejection procedures. Most
of them do not respond to emails, phone calls, faxes, and prefer the
traditional snail mail submissions with a turnaround time of several
months for a reply. You have already spent months (or years) writing
your book. Would you again want to wait months and years for someone to
accept or reject it?
Though many reputed
literary agents and consultants do not charge any money for the basic
process, there are bound to be various hidden costs for faxing,
photocopying, mailing, etc. In addition, an agent may refer to a
particular proofreading service or some other service that will charge
you a bomb to make some minor changes here and there. Due to the delay
and frustration dealing with publishers and agents, many authors often
fall prey to flashy vanity presses and their exorbitant packages like
below.
Unless you are a highly popular
person with a
revolutionary book, most books do not sell more than a few hundred to thousand
copies per year. So, if you take the vanity press route you will never recover
the costs. Of the millions of books published at present, only a few
thousand titles cross sales of over a hundred thousand copies in their
lifetime. And many more.
Hence, it is always
better for aspiring writers and authors to try their luck first with
self-publishing by spending a small amount of money.
Consider the following
benefits of self-publishing.
Speed:
You can get your books published in a matter of weeks & months, not
years and years.
Control:
You will have complete control over the layout, design, cover page,
pricing, etc.
Profits: You
normally make more money by self-publishing and promoting your own book
as all the royalties will come directly to your bank account.
Costs:
Self-publishing need not be expensive as some people portray it to be.
For less than $500/- you can get your book published and available from
the North Pole to the South Pole in both Paperback and all eBook
formats. Due to print on demand publishing, there is no need for any
inventory. Amazon will print and ship the paperback only after a
customer orders it. Any number of books can be printed and shipped. The
book will never go out of print, and the author can promote his or her
book using the unlimited possibilities of the Internet.
Test the waters: You can write small
books initially and test the ability to portray yourself as an author.
People today want concise and simple information. Fill a need, a void,
and write something that people want. Create a catchy title and cover.
An author is an author, whether you write an eighty-page book or a four
hundred-page book.
Success or Failure: An author can easily
find out if the book is a success or a failure fast. If the book is
something unique, has a catchy title, fills a void it will soon become a
success. If not, well ...., maybe the next book will be better.
Promotion:
Bookstores are not the only places where books are sold. Many office
goers buy business books online by searching for the type of books they
want. There are hundreds of ways to promote your book like social media,
friends,
relatives, word of mouth, newsletters, websites, email
campaigns, etc. Several books that are now international
bestsellers were all self-published initially by their authors.